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Boulevard News- Dec 2020

Boulevard News- Dec 2020

805 Holiday Lights

Small Business Access to Capital – Shop Local on The Blvd for the Holidays.

Everyone could use some access to capital these days, especially small business owners! Thankfully, the El Cajon Boulevard BIA has the Access to Capital (A2C) program to offer information and technical assistance with business financing. The Boulevard has developed a program with Civic Community Partners to respond to the capital needs of small businesses in underserved business corridors. Civic’s Economic and Community Development Manager Gustavo Bidart, developed this program to help small business owners learn about and access alternative and conventional financing options. 

This program utilizes college seniors and recent graduates to expand the outreach and assistance provided by participating business associations. In addition to providing support and information to the small business community, this program provides the students with work experience and community organizing strategies.  Training on community lending products is provided, including crowdfunding, microloans, small business loans and conventional Business loans. Thus far, The Boulevard has worked with 5 shining stars, all of who passed along their best practices on to one another.   

Getting access to capital has been vitally important for businesses during the pandemic and having this program readily available has made a difference in our organization’s efforts to pivot and help our business community stay afloat. Our most recent intern, Liz Masad did an incredible job of boosting The Boulevard’s social media activity and promoting businesses during a time when online marketing and sales were essential. 

The Boulevard is now hiring intern(s) for the upcoming year to support the Access to Capital program. If you know of a college senior wishing to make a difference in the community, please have them get in touch with beryl@theboulevard.

As well, you can help small businesses too with Access to Capital by shopping local.  Here is a list of holiday specials on The Boulevard  that will bring a big smile to your family, friends and loved ones.

Holiday Shopping on The Boulevard

East End Hub

  • Ceramic Heights is offering clay kits that would make great presents!
  • Su Pan Bakery has many delicious cakes and cookies to order for the holiday season.
  • Head into Gem Coffee for a to-go cup of joe and a gift card for the holidays!

Little Saigon

  • Where to get great vegan food over the holidays? Little Saigon’s Thanh Tinh Chay has some amazing Vietnamese vegan options for the whole family. You’ve got to try their “Lotus Delight Salad.
  • Enjoy a tray of A Chau’s famous egg rolls instead of Christmas usuals.
  • Ho Hoa has some of the best Pho in San Diego to keep you warm and healthy throughout the holidays.

Central Hub

30ECB Hub

  • Check out Juneshine’s website for festive kombucha offerings and merchandise
  • Coffee & Tea Collective is offering free shipping with the code WARMWISHES on awesome subscriptions and merchandise
  • 20% off of your first month of membership at Hardihood!
  • Holiday gift ideas at Home Brewing Co.!
  • Gift certificates available at Rudfords Diner – pay $20 and gift $25 worth of food
  • Collins & Coupe Gift cards + Each purchase of $25 or more at any of these participating shops is an entry to win a $250+ prize package!
  • How about treating someone special to a delicious fusion of Morocan and Mexican food from Medina Kitchen? They sell gift cards too.
  • Holiday spirits? Barn Brewery has beers for $5 and cocktails are $7

West End


The Boulevard Annual Meeting & Awards Ceremony

Year in Review and Board Election

When: Thursday, January 21st, 2021

Time: 5:30pm

Where: Online – Zoom

Link: zoom.us/j/94113141951

Or by Phone: (669)900-6833
Meeting ID: 941 1314 1951

Please contact us prior to the meeting if you need assistance with Zoom: info@theboulevard.org
or 619-283-3608


Attend Our Weekly Clean-ups

Wednesday’s at 8:30 am (5005 El Cajon Boulevard)

Thursday’s at 10:30 am (2876 El Cajon Boulevard)


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